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kids and toys

all spots directed by Mark Dymond

Hasbro
Monopoly

Monopoly Voice Banking

This global Campaign for Monopoly Voice Banking is just one of the many global campaigns Mark and Joel did. Brands include Disney Princesses, Play Doh, Trolls, Furreal, Frozen - amongst others. This included TV, Digital, Social and Photography. Global campaigns have a multitude of considerations when it comes to localisation and compliance, especially in a kid sector.

Disney Frozen

Frozen Swim and Walk Nokk

Shot entirely remotely during lockdown to China. This Walk and Talk Nokk had ambitious sets, and tricky doll mechanics to overcome before embracing land and sea to go on an adventure. A global asset for TV and Digital. 

Play-doh

Play-doh Cement Truck

We did many Play-doh campaigns over the years, and the Cement Truck was one of our favourites. It has nice 3D elements combined with classic Play-doh animation, and is as dynamic as a young kid would expect from a cool cement truck spot!

Furreal

Furreal Mama Josie

We shot this spot during the lock-down, and it was a real challenge, but together with a Chinese production team, we spent an inordinate amount of time on various zooms and eventually shot this charming spot for Furreal. That shoot was 5 days long, with 5 separate campaigns for Hasbro. 

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