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The Lion King
Disney Balmain

We were asked to partner on the production for a one off Fashion film for Disney in collaboration with French fashion house Balmain. With director Femi Oladigbolu at the helm, we shot in Cape Town over 2 days in April. The result was the film below, which will premier at the Royal Albert Hall before a screening of The Lion King, and will go on to feature in Times Square, New York, and Tokyo, as well as numerous social channels. Alongside the main film, we ran various BTS units, making films for Vogue, New York Times, ABC, Essence, Harpers, Numero, High Snobiety, Hypebeast  among others, and had a photography unit, with Joel Anderson as lead photographer. The stills have led the campaign and gone on to feature in countless high fashion online publications, as well as directly on the Balmain website.

Balmain model Icon
Balmain Models
Balmain Mirrors
Balmain Dunes

full film

Directed by: Femi Oladigbolu

Production Company: JAM

Disney Producer Keerthi Suresh

Score: Ife

Sound: 32 Music

Post-Production: JAM

Colourist: Yoomin@Company3

behind the scenes

We ran various BTS crews during our 2 day shoot. We produced films for Vogue, Disney DE+I, Numero, Essence, Harpers Bazaar among others.

cut downs

The film was adapted for every aspect ratio. Bespoke ones like the top of the screen for custom screens in Hong Kong, or Times Square and more traditional aspect ratios for social, digital, and other DOOH. We made various lengths of the main film, as well as cutdowns for the BTS films. 

New York Times

press

Little Black Book
Balmain Paris
Elle
Numero
Bazaar
New York Post
Essence Magazine
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